BI Connector is a custom-built solution that connects data sources to visualization tools, enabling companies with robust analytics and business intelligence requirements to take a more flexible, hands-on approach to analyzing their data. As BI connectors are custom-built, it gives companies the freedom to connect any data source to their software/tool. This can also include data sources that contain business-critical data.
For example, if you want to fetch data from your excel sheet into a data visualization tool such as Power BI, you need a connector to transfer data seamlessly. Another example is connecting Jira to Power BI, where Jira is the data source, and Power BI is the data visualization tool. There’re hundreds of possibilities as you can choose from tons of available BI connectors that connect your choice of data source and visualization software/tool. Ultimately, the business intelligence connector builds the path for seamless data transfer and analysis, giving businesses valuable insights to make successful decisions.